Our Story


Off The Hook Yachts came to fruition in 2012 as Jason Ruegg, CEO and Founder, sought to formalize his lifelong passion for buying and selling boats. Prior to launching Off the Hook Yachts as a licensed yacht brokerage in 2012, Jason began his career in the marine industry at the young age of 10 by assisting his friends and family in negotiating boat acquisitions and sales. The internet had just launched, and Jason began posting online advertisements for boat buying and selling assistance. Jason’s father, Dan Ruegg, encouraged his son’s entrepreneurial spirit and had an office set up for him in their Annapolis, Maryland home - the impetus of Jason’s first yacht firm. Although Jason was far past his years in terms of knowledge and raw ability to sell, his new venture did not take off at this time as his customers were in disbelief when they would hear his voice and discover that he was of such a young age. After high school, Jason went on to earn his Bachelor’s Degree in Business Management with a concentration in Accounting from the University of North Carolina Wilmington. Although the plan was to begin a career in accounting after graduation, Jason’s true passion was and always had been centered around boats. While his parents stressed the importance of getting an internship and working for a credible accounting firm, Jason was more interested in fishing, boating with his friends, and ultimately flipping boats. By his senior year of college, he had developed a sufficient track record to convince his parents that he was ready to start a business. Fast forward 10 years - Off the Hook Yachts now acquires over $100MM in boats and yachts across the world annually, has 8 locations, and has an incredible amount of funding. The firm has made it to the Inc. 500 list of America’s Fastest Growing Companies for two consecutive years, is consistently ranked as a top 100 dealer in the USA by Boating Industry, and has been listed as the #1 dealer (out of 1,000 dealers) by its floorplan company for the last 4 years.


I would like to give a special thanks to my Co-Founders Allie Johnson and Kyle Warren who quit their jobs to join my team, which at the time meant joining me in my college dorm room (our office). Additionally, I would like to thank my parents who have always supported me and led by example to show me that anything was possible. Without their support, there is no way we would have been able to make this happen. Along the way, I have realized that by far our most important asset is good people. At Off the Hook, we only hire exceptionally great people who are passionate about the boating industry, have strong integrity, and value their relationships with clients. If you fail to encompass any of these core values, you do not work here. We also emphasize to our employees that it is not about making that one boat deal. We are a relationship-based business, and it is our duty to make sure our clients are 100% satisfied with our services. We love what we do and look forward to the opportunity of working with you.

Sense of Urgency

We pride ourselves on being responsive to our clients and our colleagues – we work diligently and efficiently to make deals happen.


We are passionate about our work and our lifestyle. We are always on and ready to go – to support our company and our customers.

Continuous Improvement

We strive to be better every day – we learn from our mistakes, and provide open, candid, and constructive feedback to our team members and business partners.


We depend on each other for the success of our personal and business objectives, and we work as a team to accomplish common goals.


We challenge ourselves to execute and win every day, to get one step closer to achieving the overall goal.

Relationships & Reputation

Our business is built around key relationships and our reputation – we represent Off the Hook Yacht Sales in everything that we do in a positive and professional manner.